![]() ![]() Video game publishers are shifting to the lucrative digital business from physical sales of games as consumers shift from consoles to playing on smartphones and tablets. The fast-growing mobile gaming segment is expected to generate more than $36 billion in revenue by the end of 2015, according to Activision.Īctivision Blizzard Chief Executive Bobby Kotick said that buying King will help broaden the reach of its games and expand into new demographics, adding that 60 percent of King’s players are female and that no gaming consoles or hardware, besides a phone, is needed to play King’s games. “You have such broad reach.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |